Lapaas Digital Marketing

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  • Published date: August 13, 2024
    • Rohini, New Delhi, Delhi, India

Lapaas Digital Marketing
Success Roadmap that guides you in the right direction

Learn the secret sauce that separates prosperous businesses from the rest. After running a Digital Marketing agency for 14+ years, I am sharing everything I know and Will know.

The Techniques and Frameworks I used on 500+ clients that created Over $100M ARR across diverse niches.

Market effectively
Increase sales
Deliver Exceptional Products

Standout From Crowd

It took 3 years to document my whole marketing experience in a workshop.. It has everything I know about marketing, Branding and Positioning. The workshop is designed like an action plan. Just follow the System and it will give you results.
What you will learn

Trust Building: 81% of consumers need to trust a brand to consider buying. A strong brand builds trust and confidence, making customers more likely to choose you over competitors.
Brand Positioning: A well-established brand allows you to charge a premium for your products or services. Customers are willing to pay more for brands they trust and associate with quality.
Brand Character: Companies with strong brands outperform the stock market by an average of 191%.

Youtube Success Blueprint

My first channel took almost 5 years to grow to 1M+ Subscribers. I have learned everything on my own. Whether it is editing, content research or camera/studio setup.

I have lost a lot of money, time and effort due to silly mistakes. I don't want anyone to have an experience like me. This course has everything you need to become a content creator and scale.
What you will learn

Content Strategy: Develop effective strategies for brainstorming and refining content ideas that resonate with your target audience.
Video Production Techniques: Art of producing high-quality videos, from camera setup to editing and post-production.
Audience Engagement: Learn tactics to enhance viewer engagement through compelling storytelling and interactive content formats.
Platform Optimization: Methods to optimize content for different platforms, maximizing reach and engagement.
Analytics and Optimization: Data-driven insights to refine your content strategy and have audience growth.

Google Ads

We all know that Google is the number one search engine, as per data 49% of the shoppers use google to search for any product and 46% traffic goes to top 3 results which occurs through Google Paid Advertising. The average ROI of Google Ads Spend is 2x, but I will teach you how you can get more than 10X ROI, for your business.

After spending Crores rupees on ads for my clients, I have discovered the exact framework and strategies which you can use to generate the same results for your business.
What you will learn

Competitor Analysis: Learn strategies to analyse and outperform your competitors by leveraging insights and adapting your approach.
Keyword Research Techniques: A well-established brand allows you to charge a premium for your products or services. Customers are willing to pay more for brands they trust and associate with quality.
Ad Copywriting Strategies: Learn how to craft compelling ad copy that captures attention and drives clicks with persuasive messaging.
Bidding Strategies: Explore various bidding strategies to optimise ad spend and achieve your campaign goals effectively.
Performance Tracking and Analytics: Learn how to use Google Ads reporting tools to track performance, analyse metrics, and make data-driven decisions.

Facebook Ads

In 14 Years of Experience, I have met 1000+ Clients who says they have spent X amount on Facebook Ads, but they didn’t received the desired outcome and they have made a misconception that facebook ads don’t work, but the reality is most of the business struggle with ROI on facebook ads because they don’t know the right approach of using Facebook Ads.

After spending Lakhs of rupees on Social Media, I have discovered the most powerful strategies and frameworks which any business owner can implement and get results for their business.
What you will learn

Audience Targeting: Master the art of defining and targeting specific audience segments to reach the most relevant users for your ads.
Campaign Objectives and Strategy: Understand how to choose the right campaign objectives to align with your business goals and maximise ad effectiveness.
Ad Creation and Design: Learn how to design visually engaging and high-performing ads that resonate with your audience and drive action.
Ad Offer Creation: Learn how to create compelling ad offers that capture attention and drive great results with persuasive messaging.
Performance Tracking and Analytics: Gain insights into using Facebook Ads Manager to monitor ad performance, analyse key metrics, and make data-driven adjustments.
Advanced Strategies and Framework: Learn how to use Lookalike and custom audience to generate outcomes beyond expectations.

Outsmart the Algorithm

Search Engine is a great way to get organic results, I have myself published 500+ Articles on my website and generated traffic of more than 16 million. Most of my agency business came through my website and that happened because we cracked the formula to rank in top results.

In this course you will learn all the tactics and simple frameworks which I used to get results for my business. No matter how competitive your niche is, if you use these tactics you can rank not just on google, you can also use the similar techniques to rank on Google my business, amazon, Zomato or other similar platforms.
What you will learn

Keyword Research: Learn how to identify high-value keywords using tools and techniques to target the right audience.
Content Strategy: Learn how to develop content strategy that attracts and engages users while satisfying search engine requirements.
On-Page Optimization: Learn how to optimise individual web pages, including title tags, meta descriptions, and content.
Technical SEO: Learn technical aspects such as site speed, mobile optimization, and XML sitemaps to ensure your website is easily crawlable by search engines.
Link Building: Learn effective link building strategies to acquire high-quality backlinks that boost your site's authority and search rankings.
SEO Analytics: Understand how to use tools like Google Analytics and Google Search Console to track SEO performance and make data-driven decisions.

Website Made Easy

Having a well designed user friendly design for your business is a must as it is the place where you will get the actual results that every business needs. If your website is not good you will not be able to convert traffic into conversion.

After helping more than 350+ Customers with their website that is giving massive results to my clients, I will teach you my 10 Step Framework to build any website. You will learn how to research, build wireframe, create content, design and deliver a stunning website.
What you will learn

Discovery & Research: Learn how to Conduct market research to identify target audience and competitors. Create audience personas, empathy maps, and conduct a SWOT analysis.
Principles of Web Design: Understand fundamental design principles like layout, color theory, and typography to create visually appealing and user-friendly websites.
Wireframing and Prototyping: Learn how to create wireframes and prototypes to plan and visualise the structure and functionality of your website before development.
Content Creation: Learn how to create engaging and relevant content that enhances the website’s value and aligns with your design goals.
Design for Conversion: Learn techniques to design websites that effectively guide users toward desired actions, such as form submissions or purchases.


Our Comprehensive Course Library
Copywriting with AI
Utilize AI tools to enhance your copywriting.
How to Start a Business?
Get the essential steps to launching your own business.
How to start a startup?
Learn the critical elements to kickstart a successful startup.
Communication Mastery
Enhance your communication skills for personal and professional growth.
Storytelling
Discover the power of storytelling in connecting with audiences.
Learn to Communicate
Develop effective communication techniques for diverse situations.
Smart Productivity
Learn proven techniques to manage your time effectively.
Design Mastery
Master the art of design to create visually appealing content.
SEO Masterclass
Optimize your website for search engines and increase visibility.

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